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Privacy Policy

Morada Bricks Buying and Selling of Real Estate LLC
www.moradabricks.com
Compliant with UAE Federal Decree-Law No. 45 of 2021 (PDPL)
Last updated: May 2026

At Morada Bricks Buying and Selling of Real Estate LLC («Morada Bricks», «we», «us», or «our»), we are committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal data when you visit our website www.moradabricks.com (the «Website») or interact with our real estate services, in accordance with the Federal Decree-Law No. 45 of 2021 on the Protection of Personal Data («PDPL») and its implementing regulations.

Please read this Privacy Policy carefully. By using our Website, you consent to the practices described herein. If you do not agree, please discontinue use of the Website.

1. Data Controller

The data controller responsible for your personal data is:
Morada Bricks Buying and Selling of Real Estate LLC
Office 135 – Khaled Mohammad Abdulla Alzahed – Hor Al Anz
Dubai, United Arab Emirates
Commercial License: 1477678
Website: www.moradabricks.com
Email: admin@moradabricks.com
Phone: +971 50 697 3056

For any data protection queries, please contact us at the email address above with the subject line «Data Protection Enquiry». We will respond within 30 days of receipt of your request in accordance with the PDPL.

2. Personal Data We Collect

In connection with our real estate services and the operation of our Website, we may collect and process the following categories of personal data:

2.1 Information You Provide Directly

  • Identity data: full name, date of birth, nationality, Emirates ID or passport number (where required for property transactions)
  • Contact data: email address, telephone number, postal address
  • Financial data: general financial information relevant to property purchase qualification (we do not store full payment card details)
  • Property preferences: desired property type, location, budget range, and other search criteria
  • Communication data: messages, enquiries, and other communications you send us via the Website or email

2.2 Information Collected Automatically

  • Technical data: IP address, browser type and version, operating system, device identifiers
  • Usage data: pages visited, property listings viewed, time spent on pages, links clicked, referring URL
  • Location data: approximate geographic location derived from IP address
  • Cookie data: as described in Section 9 of this Policy

2.3 Information from Third Parties

  • Data from property portals or listing aggregators where our listings are published
  • Referral data from partner agencies or introducers
  • Publicly available information from the Dubai Land Department (DLD) or other public registries

3. Legal Basis for Processing

Under the UAE PDPL, we process your personal data on the following legal grounds:

  • Consent: where you have given clear consent for a specific purpose, such as receiving marketing communications or subscribing to property alerts
  • Contract performance: where processing is necessary to perform a real estate service agreement or to take steps at your request prior to entering into such an agreement
  • Legal obligation: where processing is required to comply with applicable UAE laws, including AML/KYC obligations under the real estate sector regulations
  • Legitimate interests: where processing is necessary for our legitimate business interests, such as improving our services, preventing fraud, or maintaining Website security

4. Purposes of Processing

We use your personal data for the following purposes:

  • To provide and manage our real estate buying and selling services
  • To respond to property enquiries and match you with suitable listings
  • To process and facilitate real estate transactions in compliance with DLD and RERA requirements
  • To conduct legally required due diligence, including Anti-Money Laundering (AML) and Know Your Customer (KYC) verification as mandated by UAE law
  • To send you property alerts, market updates, and promotional communications (where you have opted in)
  • To personalize your experience on the Website based on your property preferences
  • To monitor and analyze Website usage to improve our services
  • To detect, prevent, and address fraud, security incidents, and other illegal activities
  • To comply with legal and regulatory obligations applicable to real estate businesses in Dubai

5. Disclosure of Personal Data

We do not sell, trade, or rent your personal data to third parties. We may share your personal data with the following categories of recipients:

5.1 Property Transaction Parties

In the course of a real estate transaction, we may share necessary personal data with property developers, sellers, buyers, conveyancing lawyers, mortgage brokers, and notaries involved in the transaction, strictly to the extent required to complete the transaction.

5.2 Regulatory and Government Authorities

We are required by UAE law to share certain data with regulatory authorities including the Dubai Land Department (DLD), Real Estate Regulatory Agency (RERA), the UAE Financial Intelligence Unit (FIU), and law enforcement authorities when required by a valid legal order or applicable regulation.

5.3 Service Providers

We may share data with trusted third-party service providers who support our operations, including IT hosting providers, CRM platforms, email service providers, and analytics tools. These providers process data only on our instructions and are bound by confidentiality obligations.

5.4 Business Transfers

In the event of a merger, acquisition, or sale of business assets, your personal data may be transferred to the acquiring entity, subject to the same protections described in this Privacy Policy.

6. International Data Transfers

Where we transfer your personal data outside the UAE, we ensure that appropriate safeguards are in place in accordance with the PDPL, including transfer to countries recognized as providing adequate protection by the UAE Data Office, or through standard contractual clauses approved by the competent UAE authority. We will not transfer your personal data to a third country without a lawful basis for doing so.

7. Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected, including compliance with legal, accounting, and reporting obligations under UAE law.

  • Client and transaction records: retained for a minimum of 5 years following the completion of a transaction, in accordance with UAE commercial and AML regulations
  • Enquiry and communication data: retained for up to 2 years from the date of last contact
  • Marketing and preference data: retained until you withdraw your consent or unsubscribe
  • Website technical data: retained for up to 12 months

8. Your Data Protection Rights

Under the UAE PDPL, you have the following rights in relation to your personal data:

  • Right of access: to request a copy of the personal data we hold about you
  • Right to rectification: to request correction of inaccurate or incomplete personal data
  • Right to erasure: to request deletion of your personal data where there is no legitimate reason for continued processing
  • Right to restriction: to request that we restrict processing of your personal data in certain circumstances
  • Right to data portability: to receive your personal data in a structured, machine-readable format
  • Right to object: to object to processing based on legitimate interests
  • Right to withdraw consent: to withdraw consent at any time without affecting the lawfulness of prior processing

To exercise any of these rights, please send a written request to admin@moradabricks.com with the subject line «Data Subject Request». We will respond within 30 days. We may need to verify your identity before processing your request.

You also have the right to lodge a complaint with the UAE Data Office (uaedataoffice.ae) if you believe our processing of your personal data is not compliant with applicable law.

9. Cookies and Tracking Technologies

Our Website uses cookies and similar tracking technologies to enhance your experience and analyze Website usage.

9.1 Types of Cookies We Use

  • Strictly necessary cookies: essential for Website functionality and cannot be disabled
  • Performance and analytics cookies: help us understand how visitors interact with our property listings and pages (e.g., Google Analytics)
  • Functional cookies: enable personalized features such as saving property searches
  • Targeting cookies: used to show relevant property advertisements on third-party platforms

9.2 Managing Cookies

You can manage or disable cookies through your browser settings at any time. Please note that disabling certain cookies may affect the functionality of our Website and your ability to save property searches or preferences. For more information about managing cookies, visit www.allaboutcookies.org.

10. Children’s Privacy

Our Website and real estate services are not directed to individuals under the age of 18. We do not knowingly collect personal data from minors. If you become aware that a child has provided us with personal data, please contact us at admin@moradabricks.com and we will promptly delete such information.

11. Data Security

Morada Bricks implements appropriate technical and organizational measures to protect your personal data against unauthorized access, loss, alteration, or disclosure. These measures include encryption of data in transit and at rest, restricted access controls, and regular security reviews.

In the event of a personal data breach that poses a risk to your rights and freedoms, we will notify you and the UAE Data Office without undue delay in accordance with the requirements of the PDPL. However, no method of internet transmission or electronic storage is entirely secure, and we cannot guarantee absolute security.

12. Links to Third-Party Websites

Our Website may contain links to third-party property portals, financial institutions, or other external websites. Morada Bricks is not responsible for the privacy practices of such third-party sites. We encourage you to review the privacy policy of any external website you visit through links on our Website.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or the services we offer. We will notify you of material changes by posting the updated Policy on this page with a revised «Last updated» date. We encourage you to review this Privacy Policy periodically.

14. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data processing practices, please contact us:

Morada Bricks Buying and Selling of Real Estate LLC
Office 135 – Khaled Mohammad Abdulla Alzahed – Hor Al Anz
Dubai, United Arab Emirates
Commercial License: 1477678
Website: www.moradabricks.com
Email: admin@moradabricks.com
Phone: +971 50 697 3056

We endeavor to respond to all legitimate inquiries within 30 days of receipt.

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